Business & Real Estate Web Design Blog
IMCD's Website Design & Marketing Blog for Business Professionals
Creating a Hot Real Estate Website to Draw Warm Leads
Once your real estate website designer has your initial website package details and the graphics for the site, then it is time to juice up your site with personalized content. Last entry we covered the foundations. This entry we cover the final...
Are You Writing for Real Estate Agents or Your Customers?
When providing material for your real estate website, beware of two copywriting traps that diminish the effectiveness of your website content. Trap #1: Writing for other real estate agents. Every profession develops shorthand words, initials or...
Be Great – Detail the Obvious in Your Website Content
Use the most financially rewarding ad campaign strategies on your real estate website. Writing for the mindset of a real estate client is much the same between traditional marketing and internet marketing. Belabor the (Not So) Obvious. Tell your...
Integrating Your Real Estate Website into Your Business
To maximize the return on your real estate website investment, make sure you integrate your website's lead generating capacity with your current customer relationship system. As businesses have found since the beginning of the computer revolution,...
Real Estate Referrals – A Boon and a Barrier
Referrals account for over 40% of a real estate agent's clientle of home buyers and sellers. This is a boon for established agents, who enjoy working with a partially self-filling sales pipeline. On the other hand, this means established real...
Initial Steps to Designing Your Real Estate Website
Professionally created real estate websites are a tremendous marketing asset. However, there are several key steps the real estate agent needs to take to lay the foundations for a website that will bring a maximum return on their investment. The...
Internet Marketing vs Traditional Advertising
Real estate website marketing is very different than traditional advertising in the print, TV and radio venues. When shifting your real estate marketing resources from traditional marketing methods to internet marketing, understanding the...
Real Estate Website Marketing – Be Ready For Monday
Real estate buyers and sellers are using the Internet in growing numbers. Besides the growing numbers, buyers and sellers are checking more pages of the real estate websites with each visit. On the average, each time a real estate website is...
Real Estate Websites That Foster Customer Referrals
Your real estate website can use key drivers to turn clients into customers actively engaged in providing referrals. Interestingly, these key drivers found by researchers at Allegiance.com parallel the findings of successful real estate website...
Last Gasp for Print Ads, Real Estate Shift to Websites?
The real estate market slowdown has benefited internet marketing of properties at the expense of print ads. According to ChicagoBusiness.com, the major newspapers are seeing a cyclical downturn in print ads due to both the housing starts slowdown...
Writing A Successful Real Estate Blog Entry Call to Action
Writing a successful call to action in your real estate blog entry largely depends upon the angle from which you approach your subject. Advertising studies have shown that people react more strongly to the idea of losing something, than to the...
Secret Key to Focused Real Estate Blog Writing
Writing entries for your real estate blog or neighborhood news articles for your website can remind you of writing papers for school. The similarity is not far off, since the same keys that applied to writing a good paper apply to your entries and...
IMCD of Colorado, Inc., established in 1996 is a professional web design company providing affordable business & real estate web design and development services for real estate agent websites and business websites. IMCD Websites are built utilizing the latest Mobile Responsive Web Design technology while also being SEO friendly.
IMCD of Colorado, Inc.
Address: 4833 Front Street, Unit B-306
Castle Rock, Colorado 80104
Local Phone: 303-688-1331
Toll Free: 877-999-4623
Fax: 303-688-8842